1. MEANING - PURPOSE
WORK - BALANCE - LIFE BUSINESS DEFINITION WHAT DO YOU NEED TO ACHIEVE YOUR DREAM
1.1 WORK - BALANCE - LIFE
1.1.1 ITS ONLY MONEY
1.1.2 PERSPIRATION - PERSISTENCE
1.1.3 UNDER NO CIRCUMSTANCES
1.1.3.1 CHEAT - LIE - SUCK UP - WHINGE
1.1.3.2 NEGATIVE TALK ABOUT OTHERS
1.1.4 5 - WORKING DAYS - 7
1.1.4.1 MORNING - AFTERNOON - NIGHT
1.1.4.2 MINUTES - HOURS
1.2 BUSINESS DEFINITION
1.2.1 IDEA - MISSION
1.2.2 DON'T GUESS - ASK
1.2.2.1 SUPPLY AND DEMAND
1.2.2.2 MARKET - WANTS
1.2.2.3 PRODUCT - SERVICE
1.2.2.3.1 CUSTOMER BENEFITS
1.2.2.3.2 ATTRACTIVE TO BUYERS
1.2.2.3.3 FEATURES
1.2.2.4 STRIVE'N'DRIVE - COMPETITORS
1.2.2.5 EXCEED EXPECTATIONS - WHO KNOWS
1.3 WHAT DO YOU NEED TO ACHIEVE YOUR DREAM
1.3.1 MONEY - RESOURCES - SUPPORT
1.3.2 DEFINE - DETERMINE
1.3.2.1 ULTIMATE - REAL
1.3.2.2 STRATEGIC - TACTICAL - OPERATIONAL
1.3.3 TIMESCALES - MILESTONES - TARGETS
1.3.3.1 NOW - WORTH - URGENCY
1.3.3.2 SOON AS POSSIBLE
1.3.3.3 BE BOLD AND TRY
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